“The Donut King,” a doc about a Cambodian refugee who built a donut empire stateside, has found a home. According to Deadline, Greenwich Entertainment snagged North American rights to Alice Gu’s SXSW winner.

Described by Gu as a “quintessential American Dream story,” “The Donut King” centers on Ted Ngov. After escaping genocide and the Khmer Rouge, he arrived in the U.S. in 1975. Within three years, he was a millionaire. Ngov and his family made a living — and a fortune — selling donuts.

“As the second wave of refugees arrived in California, Ted sponsored hundreds of families, taught them to bake donuts, and gave them all shots at the American Dream,” Gu told us. “It’s a film highlighting these donut stories, a bit of insight into donut culture, and the legacy Ted leaves behind. Opportunity, innovation, re-invention, amassing wealth — what’s more American that that?”

“The Donut King” received a Special Jury Recognition for Achievement in Documentary Storytelling at SXSW.

Greenwich Entertainment is planning a theatrical release for later this year.

“As the child of immigrant parents who came to America to seek a better life for themselves, making this film about Ted Ngoy achieving the American Dream was deeply personal for me,” Gu said in a statement. “Though ‘The Donut King’s’ story takes place in America, the immigrant experience is a common and shared experience by millions of people all over the world. I hope audiences will delight in this new perspective on the sweet treat and, perhaps, open some hearts and minds.”

“The Donut King” marks Gu’s directorial debut. Her credits as a cinematographer include “The Road to El Camino: A Breaking Bad Movie” and “Take Every Wave: The Life of Laird Hamilton.”