Marti Noxon’s television adaptation of Sarai Walker’s novel “Dietland” is heading to AMC after an intense, multiple-network bidding war, THR reports. HBO, Netflix, and TV Land were all in the game with offers.
AMC picked up the series for its new “script-to-series” development model, which bypasses a traditional pilot, and is eyeing a 2017 debut.
THR describes “Dietland” as “part coming-of-age story and part revenge fantasy, the potential series is set against the backdrop of the beauty industry and explores society’s obsession with weight loss and beauty in a bold, original, and funny fashion.”
Noxon, one of the co-creators of Lifetime’s “UnREAL,” will write the script, and serve as showrunner. She’s also in production on Bravo’s “Girlfriends’ Guide to Divorce” and has HBO’s “Sharp Objects,” starring Amy Adams, coming up. She’s also producing two feature films: “The Glass Castle” and “To the Bone,” the latter of which she directed.
AMC’s dramas are pretty heavily male-dominated. With shows like “The Walking Dead,” “Fear the Walking Dead,” “Better Call Saul,” and “Into the Badlands” on air, it’s due for a female-fronted drama.
